The LinkedIn Ads brain for your AI

Turn your AI agent into a LinkedIn Ads expert.

Give your AI agent 400+ original research insights, 25 expert-built playbooks and access to LinkedIn Ads performance data from over 1,400 advertisers. So it can plan, manage and optimise your campaigns using real evidence, not generic advice.

  • $86M LinkedIn Ads spend analysed
  • 1,409 advertisers
  • 400+ research insights
  • 25 expert playbooks
Works with the AI you already use ClaudeChatGPTGrokDot
Why are my ads getting more expensive?

Your demo campaign has been shown to its audience four times over. In Kiin's research, cost per demo lead runs about 2.2x its starting cost by then. Replace the creative. Don't raise the bid.

Kiin research · 17 to 40 campaigns per band

Illustrative agent answers, using real Kiin findings.

The intelligence behind Kiin

Give your AI knowledge it can't get anywhere else.

Most AI agents rely on general marketing knowledge. Kiin gives yours access to original LinkedIn Ads research, expert-developed playbooks and the ability to investigate performance across thousands of real campaigns. So instead of giving generic advice, your agent can make recommendations grounded in evidence.

400+Research insights tell your agent what works

Know what actually works.

We've analysed real LinkedIn Ads performance to uncover what drives results, from bidding and targeting to ad fatigue, creative formats and lead generation.

Your AI can reference over 400 measured findings, with supporting advertiser sample sizes and research periods.

Explore the research →
25Expert playbooks tell your agent what to do

Know what to do next.

Our LinkedIn Ads specialists have turned original research and practical experience into 25 actionable playbooks, from campaign planning and targeting to bidding, creative testing and optimisation.

Your agent doesn't just understand the numbers. It knows what actions to consider and how to implement them.

See all 25 playbooks
Formats
  • Conversation ads
  • Message ads
  • Lead gen forms
  • Thought leader ads
  • Single image
  • Video
  • Document ads
  • Carousel
  • Connected TV
  • Events and webinars
  • Other formats
Setup and buying
  • Campaign objective
  • Audience targeting
  • Retargeting
  • Bidding
  • Budget strategy
  • Pacing
Optimising
  • Ad fatigue
  • Ad copy
  • Testing
  • Wasted spend
Results and measurement
  • More demos
  • Tracking
  • Pipeline
  • Account audit
AskAsk the Data lets your agent discover new answers

Get answers nobody has researched yet.

Your AI isn't limited to the studies we've already published. It can investigate new questions by querying the underlying advertising dataset: costs, trends, formats, audiences or campaign performance.

  • What happened to LinkedIn CPCs over Christmas?
  • Which job functions are cheapest to reach in Germany?
  • How does demo CPL compare between feed and inbox ads?
  • When does ad frequency start affecting performance?

Kiin can return findings with supporting sample sizes and dates, where sufficient data is available.

Ask the Data, worked through
"What happened to LinkedIn Ads costs over Christmas?"
  1. Queries the available advertising dataset for the period.
  2. Compares it against an appropriate baseline.
  3. Identifies changes in cost where the data supports them.
  4. Reports the number of advertisers and the date range.
  5. Suggests what the findings could mean for planning.
What comes back
Finding
CPM peaks in December at index 116 and drops to 97 in January, within the same advertisers (153 advertisers, Sep 2025 to Sep 2026).
What it could mean
December is the dearest month for reach, and January is much cheaper.
For your plan
Expect higher CPMs in December rather than treating them as a problem with your ads, and consider weighting reach campaigns into January.

Real figures from Kiin Labs seasonality research, shown to illustrate the format. This is not a live query. Answers depend on data coverage, available metrics and privacy thresholds, and every figure comes from at least 10 advertisers.

Built on $86M of real advertising data. Our intelligence is developed from LinkedIn Ads performance across 1,409 advertisers and 38,943 campaigns, combined with original research and the expertise of former LinkedIn specialists. This is the foundation behind the insights, playbooks and recommendations.
See the difference

Same AI. A completely different level of intelligence.

Without Kiin, your AI relies on general knowledge. With Kiin, it can use original research, expert playbooks, advertising benchmarks and your campaign data to make more informed decisions.

Without Kiin
"Should I change my bidding strategy?"

"Try testing different bidding strategies to see which performs best."

General knowledge. Nothing to act on.
With Kiin
"Should I change my bidding strategy?"
Evidence
In the same account and objective, maximum delivery cost 103% more per landing page click than manual CPC, across 90 paired comparisons. Landing page click-through was flat.
What it means
On website visit campaigns, you may be paying more for the same quality of traffic. This doesn't apply everywhere: thought leader ads and video views tie.
What I'd do
Move one website visit campaign to manual at the low end of the range, change nothing else, and read landing page clicks after 14 days. Shall I prepare it for approval?
Source: Maximum delivery cost, Kiin Labs

Illustrative agent responses using Kiin research findings, not real customer results or live query output.

From intelligence to action

All that intelligence. Now put it to work.

Kiin doesn't just make your AI more knowledgeable. It gives your agent the tools to analyse, plan, manage and optimise LinkedIn Ads using that intelligence.

Plan and launch campaigns

Develop strategies, build audiences, choose objectives and create campaigns.

Launches need your approval

Find wasted spend

Identify inefficient targeting, unnecessary costs and opportunities to improve.

Fixes need your approval

Optimise performance

Analyse bidding, creative fatigue, audience performance and budgets.

Changes need your approval

Benchmark your account

Compare results with relevant advertising data and identify opportunities.

Agent does this

Measure and report

Analyse leads, performance and pipeline, and explain what to do next.

Pipeline needs your CRM connected
See it in action

Two things a plain LinkedIn connector can't do.

Thought leader ads, by author and post

Detected by post author, never by campaign name. LP CTR and cost per landing page click for each author and each post.

Influenced pipeline and revenue

Connect the CRM read only. Kiin maps LinkedIn's company engagement to the deals it touched before they closed.

Kiin Labs

Most LinkedIn Ads advice is opinion. Ours is measured.

We've analysed $86M in LinkedIn Ads spend to understand what actually drives results. Those findings don't just live in research reports. They become part of the intelligence your AI uses to analyse campaigns and recommend actions.

$86MLinkedIn Ads spend
2.36BImpressions
24MClicks, 7.06M to landing pages
184kLeads

All-time panel from 2020 to 5 November 2026, including Audience Network, with spend converted to USD. Individual studies may use different cohorts and exclusions.

FINDING A · BIDDING
What we discovered
In the inbox, manual CPM bidding was associated with 50% lower cost per demo lead than maximum delivery (95% interval −82% to −6%), cheaper in 14 of 17 advertisers running both, paired within account.
What your AI knows
Automated bidding defaults aren't always the most efficient choice. The right strategy depends on format, objective and campaign conditions.
What it can do about it
Review bidding configurations, compare campaign performance and suggest evidence-based changes for you to approve.
FINDING B · CREATIVE FATIGUE
What we discovered
As a feed demo campaign burns through its audience, cost per demo lead rises: by the time the audience has seen it four times over, it is about 2.2× the campaign's own starting cost (index 222, interval 151 to 323; 17 to 40 campaigns per band).
What your AI knows
Refresh timing should follow audience exposure, format and actual performance, not an arbitrary calendar schedule.
What it can do about it
Monitor campaigns, spot fatigue signals and recommend when and how to refresh.
FINDING C · AUDIENCE TARGETING
What we discovered
Narrow audiences (under 30,000 people) showed a 32% higher CPM than broader ones within the same advertiser, and 32% higher cost per landing page click, with no better click-through (+0.8%, not significant; 245 advertisers).
What your AI knows
More precise targeting isn't automatically more efficient.
What it can do about it
Evaluate your audience structure and find opportunities to test broader or alternative targeting.
FINDING D · DEMO GENERATION
What we discovered
Inbox demo requests cost 57% less per lead than feed demo requests in the same account (interval −69% to −29%), cheaper in 20 of 23 accounts running both, even though the inbox costs about five times more per thousand.
What your AI knows
The right format and delivery approach can change the economics of demand capture substantially.
What it can do about it
Evaluate your demo strategy and recommend formats, targeting and budget allocation.
From the panel · CTR by campaign age

Median CTR index by week of campaign life, Kiin panel.

From the panel · landing page CTR by advertiser

Landing page CTR at each advertiser percentile, Kiin panel.

These findings come from specific research populations and are mostly observational. They show what was associated with better results across advertisers, not a guaranteed outcome for every account.

Explore our research →
Built by experts

Built by people who live and breathe LinkedIn Ads.

Kiin Intelligence was developed by a team of LinkedIn Ads specialists, including former LinkedIn employees. We combined original advertising research with years of practical experience to build the knowledge and playbooks behind the product. The result is specialist intelligence your AI can use every day.

Phil Ilic with Josh Hall at LinkedIn HQ
At LinkedIn HQ with Josh Hall

I plugged Claude into LinkedIn Ads. It was horrible.

It read every click as traffic, priced every lead the same and suggested raising bids on ads that were already burnt out. The agent wasn't the problem. It had just never run a LinkedIn ad account.

I have, for 8 years and 150+ B2B clients. So we built the layer that sits in between: it reads your data properly, compares it with advertisers like you, and hands your agent the playbooks we use ourselves.

Phil Ilic
Phil IlicCo-founder & CEO, Kiin · LinkedIn Agency Partner
Omar Aboushady Ex-LinkedIn Omar AboushadyCo-founder & Head of Operations

Four years inside LinkedIn Marketing Solutions. Spotify before that.

LinkedIn →
Yasmin El-Deeb Ex-LinkedIn Yasmin El-DeebHead of Media & Strategy

Came from LinkedIn. Owns media planning and channel strategy.

LinkedIn →
Joanna Saunders Ex-LinkedIn Joanna SaundersHead of Demand Gen

Came from LinkedIn. Runs demand gen for clients.

LinkedIn →
We change our minds.Our research reversed our old "bid high" advice on conversation ads, and it corrected an early version of our own demo report. When the research changes, we update the playbooks, so your agent's advice changes with it.
Templates and automation

Put your LinkedIn Ads on autopilot.

Build repeatable workflows for monitoring performance, diagnosing problems and recommending improvements. Pick one to see how it runs.

Weekly performance agentEvery Monday

Start every Monday knowing exactly what to fix.

Your agent analyses last week's performance, investigates meaningful changes, compares your results with relevant benchmarks and produces a prioritised action plan. Decisions and actions, not a list of metrics.

Monitors
Last week's performance against benchmarks
Recommends
The three most important actions
Executes
Posts the plan to Slack and prepares the changes

Backed by Kiin Labs research library

Tell your agent

"Every Monday, analyse last week's account performance and send the three most important recommendations to Slack."

What it does
  1. Reviews last week
  2. Investigates real changes
  3. Benchmarks the results
  4. Ranks the actions
  5. Posts to Slack
Runs from Kiin today

Account audits, recommendations, monitoring alerts, Slack reviews and CRM pipeline reports.

Set up in your agent

Recurring schedules, A/B test routines and client reports. Kiin suggests these routines and never switches them on. Your agent schedules one only after you say yes.

Always needs your approval

Changes to your account are shown as a preview and only applied when you approve them. No Audience Network or Audience Expansion, and no bid raises on fatigued campaigns.

Get started

Keep your agent. Add LinkedIn Ads expertise.

Kiin connects to the AI you already use. There's no new chatbot or platform to learn.

Claude
Claude
ChatGPT
ChatGPT
Grok
Grok
Dot
Dot
+
Other MCP agents
  1. STEP 1

    Connect your AI agent

    Connect Kiin to Claude, ChatGPT, Grok, Dot or another supported agent, and authorise your LinkedIn Ads account.

  2. STEP 2

    Choose a workflow

    Pick an agent for bidding, reporting, creative fatigue, A/B testing or another recurring job.

  3. STEP 3

    Make it yours

    Set your goals, schedule, thresholds and what needs your approval.

  4. STEP 4

    Let your agent get to work

    It reviews performance, investigates issues and prepares or carries out supported actions.

Live

Kiin + Slack

Weekly campaign reviews and alerts, posted where your team works.

Live

Kiin + CRM

HubSpot, Salesforce, Pipedrive or Attio for pipeline insights and account-level reporting.

Via your agent

Kiin + reporting tools

Automated client or management reports, through the connectors your agent already has.

Connect your agent

Your AI is about to get a lot smarter.

Give your AI agent access to original LinkedIn Ads research, 25 expert playbooks and $86M in advertising intelligence. Start making better decisions with the AI you already use.

Kiin Intelligence · kiin.coPanel figures: Kiin panel, 5 Nov 2026