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Every playbook, template, SOP, and system we use to run LinkedIn Ads and GTM outbound across 150+ B2B SaaS accounts. All of it. Free.

6 playbooks & systems 67+ Canva ad templates Free
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150+Accounts this was built from
67+Canva ad templates included
6Complete playbooks & systems
Trusted by B2B SaaS teams
Sova Assessment
Lead Forensics
Giga Energy
Huq Industries
Credit Logic
MarketerHire
Thrive Health
Beaconforce
Miicare
Fibbler
What's inside6 playbooks & systems

Everything you need to run LinkedIn Ads and GTM outbound.

Built from years of running paid media and outbound for B2B SaaS. Not theory. The actual systems.

01Playbook

Thought Leader Ads Playbook

The full playbook for running thought leader ads that actually drive pipeline. Creative frameworks, targeting, bidding, and the exact workflows we use.

02Playbook

Conversation Ads Playbook

How we use conversation ads to book demos directly from LinkedIn. Message flows, targeting, CTA strategy, and real benchmarks from live campaigns.

03Playbook

LinkedIn + GTM Outbound Playbook

The full system for combining LinkedIn Ads with signal-based outbound. Warm signals, cold signals, Clay enrichment, automated flows, and SDR enablement.

04Templates

67+ Canva Ad Templates

Ready-to-use Canva templates for every LinkedIn ad format. Single image, carousel, video thumbnails, thought leader ads, document ads. Just add your brand.

05System

The LinkedIn Ads OS

Our internal operating system for running LinkedIn Ads step by step. Account setup, campaign architecture, targeting, bidding, tracking, retargeting, and reporting SOPs.

06SOPs

Internal Systems & SOPs

The exact standard operating procedures we follow for every client. Onboarding, weekly optimisation, monthly reviews, QBR frameworks, and reporting templates.

Wall of Love

Don't take our word for it.

Working with the team at Kiin has been such a pleasure. They're genuinely lovely people, but more than that, they take the time to really understand our business, audience, and our product. It's clear they care about our success as much as we do, and working with them has honestly been a dream. Couldn't recommend them enough!
Nicola FineSova Assessment
Kiin has been an amazing partner for us. We launched LinkedIn, Google, and Meta together and are now exploring GTM outbound with them as well. They really know their stuff and are super proactive; it genuinely feels like they're part of the team.
Kirsty DaweCMO @ Lead Forensics
Working with Phil and the team at Kiin has been an absolute pleasure. Over the course of 7 months, they've 9x'd the number of deals in the pipeline directly from LinkedIn and Google. They've been an amazing asset, and I'd highly recommend them to anyone needing help with B2B ads.
Sam BurnsHead of Marketing @ Giga Energy
It's been a pleasure working with Phil, Omar, and the Kiin team. They really get B2B paid media, we're seeing consistent demos coming in with major companies in our space.
Joe CapocciHead of Marketing & Growth @ Huq Industries
We brought in Phil and his team at Kiin for LinkedIn Ads and they've been incredibly fast, reliable, and knowledgeable. A great partner to work with, and I highly recommend them.
Robin PrendergastHead of GTM, Credit Logic
We have loved working with Phil here at MarketerHire. We've continued to give additional projects to him as he keeps helping us increase supply and demand and optimise existing processes.
Margaret ProwittDirector of Marketing, MarketerHire
Really enjoyed working with KIIN. They managed our LinkedIn ads end-to-end and did a fantastic job. They were proactive in identifying issues and opportunities, continuously improving performance, and helping us build a robust growth engine that consistently generated weekly meetings with our ICP. Highly recommend working with them.
Ibrahim AshqarCo-Founder & CEO @ Lumi AI
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