11 Best Energy and Cleantech Marketing Agencies [2026]

Disclosure and methodology

Kiin is a B2B paid media agency and we are first on this list. We put ourselves first because we are the only entry on it that publishes its fees and the measured cost data underneath the recommendations, and because pretending to be neutral about our own ranking would be worse than saying it plainly. Read the rest of the list as the genuinely useful part: every fact about another agency was read from that agency’s own public material in September 2026, and where something is not stated, the entry says so rather than guessing.

Scored on four things: whether the channels run as one programme with one budget owner, what gets measured, pricing transparency, and verifiable credentials. Not scored on size, awards or website design.

How to read any agency list, including this one. Check who published it, and whether they disclose appearing on it. Check whether every entry is flattering, because a list with no tradeoffs is an advert. Check whether the facts are dated. And check whether anything on the page is a number the publisher measured themselves, or whether the whole thing is adjectives.

What it costs to reach energy, renewables and cleantech buyers on LinkedIn

Energy is one of the better value sectors in our panel and one of the least consistent. Two of the seven facets below beat the $17.54 median click, and the spread from cheapest to dearest is 39%, driven by whether you target the technology or the incumbent.

• $16.04 a click for Electric Power Generation and $16.47 for Energy Technology, both under the $17.54 panel median and both on a 0.20% or better landing page CTR. Energy is cheaper to advertise into than most people in the sector assume.
• Utilities cost $22.06 a click against Energy Technology at $16.47, a 34% premium for an overlapping buying universe. If you sell into utilities, test the technology facet alongside the utility one before you accept the incumbent price.
• Renewable Energy Power Generation engages at 1.98%, the highest in the sector, while Oil and Gas engages at 1.09% and Electric Power Generation at 1.05%. Renewables audiences are meaningfully more responsive to content than legacy energy ones, which should change the balance of your programme.
• 374 advertiser accounts across seven facets makes this one of the better covered sectors in our panel. The figures on this page are stable rather than directional, which is not true of every vertical.

Source: Kiin Intelligence, 1,000+ advertiser accounts, 22,000+ campaigns and $58.1M of spend in the twelve months to 7 September 2026. Medians across advertiser accounts, never pooled totals, LinkedIn Audience Network excluded. The industry is the campaign’s targeting facet, not the advertiser’s own industry. Full tables and method: LinkedIn Ads Benchmarks 2026.

What a lead costs in energy, renewables and cleantech

We do not hold enough energy lead campaigns to publish an energy cost per lead honestly, so the nearest comparators are below. Energy sits closer to manufacturing and construction than to software in how it behaves: long procurement, committee buying, and a content offer that works less well than the sector expects relative to a direct conversation.

Two rules follow from any version of this table. A content offer lead and a demo request lead are different products and putting them in one cost per lead column guarantees the cheaper one wins the budget. And a figure built on fewer than about ten advertiser accounts is a direction, not a number, which is why the account count sits next to every figure here.

The agencies

1. Kiin — best for energy and cleantech firms running LinkedIn as the demand engine

London, serving US, UK and EU. Eight people, three from LinkedIn Marketing Solutions. $2,500 to $9,500 a month, published, with no media mark up. We have measured 374 advertiser accounts targeting energy audiences: 87 on energy technology, 83 on utilities, 57 on oil and gas, 48 on renewable energy services and the rest across generation and equipment manufacturing. That is how we know Electric Power Generation is a $16.04 click and Utilities is $22.06, and why the first move on an energy account is usually to test the technology facet against the incumbent one rather than assume. It is also why we treat renewables and legacy energy as two programmes: they engage at 1.98% and 1.09% respectively and they do not respond to the same content. LinkedIn runs as the demand engine, Google captures, Meta and Reddit hold frequency, and engagement signals feed outbound off the same dataset. Reporting is influenced pipeline by account in HubSpot or Salesforce, landing page clicks rather than LinkedIn's default click field, and a self reported attribution field on the booking form. Best paired with a sector PR specialist if your growth depends on being credible with developers and regulators as well as with buyers.

2. twentytwo & brand — best for renewables and cleantech brands that need category credibility

Location not stated. Brand strategy and messaging, PR and communications, social media management, branding and creative, web design and development, and advertising and lead generation. Cleantech and renewable energy is the stated sector focus. States 130+ brands served in renewables, 50+ years of combined cleantech experience and an Inc. 5000 fastest growing company designation. Pricing not published. Named clients are a genuine cross section of the sector: CS Energy in solar and storage EPC, esVolta in energy storage, energyRe in transmission led renewables, Burnham in wastewater RNG and Imperial Star in PV module manufacturing. Tradeoff: brand and PR are the centre of gravity and the case studies describe qualitative outcomes such as market share gains rather than pipeline numbers. Lead generation is listed but not evidenced.

3. New Perspective — best for cleantech demand generation with published pipeline numbers

Worcester, Massachusetts; over 20 years. Content and creative, digital strategy, SEO and answer engine optimisation, web design, HubSpot services, and demand generation covering paid search and social, ABM and sales enablement, plus a US expansion practice. Serves manufacturing, industrial, B2B SaaS, cleantech and energy, and agritech. States a 100% senior team on strategy and execution. Pricing not published. The published results are the strongest of any energy specialist here and they are pipeline rather than traffic: $113M+ of pipeline from targeted demand programmes for Carbon Clean, later stated as a sevenfold increase in pipeline value, two times website traffic and seven to eight organic leads a week for QiO, and tripled leads in under 90 days for CHASM. Tradeoff: cleantech is one of five verticals rather than the whole firm, and no fee is published.

4. Walker Sands — integrated B2B across PR, content, demand and RevOps

Location not stated. Strategy covering research, GTM and brand; strategic communications covering PR, social and influencer relations; creative and content including original research and sales enablement; digital marketing covering paid media, SEO, GEO, automation and email; and revenue operations including CRM implementation and Clay integration. Serves technology, healthcare, manufacturing, professional services consulting, and supply chain and logistics, for growth stage and enterprise B2B. Pricing not published. Named clients include John Deere, KUKA, Paylocity, Semrush, Ensono, e2open, Hub Group, Aspentech and commercetools. Publishes its own B2B Growth Maturity Assessment and a B2B AI Search Visibility Benchmark, which is a genuine signal in a category where most agencies publish opinion. Tradeoff: breadth over channel depth. Paid media is one capability among five practices, no client results with numbers are published, and the enterprise client list sets the expected engagement size.

5. Konstruct Digital — best for logistics and industrial B2B with search and LinkedIn under one roof

Location not stated; 13 years old with 60+ published Clutch reviews. SEO including generative engine optimisation, paid ads across PPC, Google Ads, LinkedIn Ads, ABM and programmatic, content marketing, and digital experience covering website design, CRO, landing pages and HubSpot. Explicitly names logistics, transportation, supply chain, industrial, manufacturing, energy and construction as core specialisations, aimed at complex sales cycles with multi stakeholder buying groups. Pricing not published. Named clients include Wabash, Crane, Regal Rexnord, Gates and Proterial Cable America, with published results of 147% more non branded clicks for Proterial and 485% more organic visibility for AbeTech. Tradeoff: the published results are organic rather than paid, and the sector list is long enough that no single vertical is the whole business.

6. Godfrey — brand and creative for industrial B2B, with demand attached

Location not stated; founded 1947. Strategy, creative and demand generation. Industrial B2B only: building materials, chemicals, heavy equipment, HVAC and refrigeration, life sciences, manufacturing, material handling and logistics, and paper and packaging. Pricing not published. Named clients include ASSA ABLOY, Emerson, Danfoss, Sandvik Coromant, CASE Construction, Hypertherm, Bosch Home Comfort, Avantor and Solenis. Nearly eighty years inside industrial B2B and a client list of manufacturers most people in the sector have heard of, which buys a kind of category fluency that cannot be hired quickly. Tradeoff: no published results with numbers anywhere on the site, and the entire service list is three words long. This is a brand and creative agency that also does demand, not a performance shop, and the fee structure of a 1947 agency is unlikely to suit a company spending $5,000 a month on media.

7. Altitude Marketing — full service B2B marketing with an industrial and life sciences tilt

Emmaus, Pennsylvania; 20 years, 35+ staff. B2B strategy, lead generation, content, SEO and AEO, branding and rebranding, web design, digital marketing, marketing AI, automation, PR and social. Serves life sciences, biotech and clinical trials, manufacturing, industrial and OEM, software and SaaS, specialty chemicals, contract manufacturing, packaging and processing, industrial distribution and enterprise technology. States average client retention of three years, which it calls twice the industry norm. Pricing not published. A genuine full service option with enough people to run several workstreams at once, and retention figures are one of the few honest proxies for whether clients stay happy. Tradeoff: that industry list is long enough to read as a generalist positioning with an industrial tilt rather than a manufacturing specialism, and no quantified client results are published anywhere.

8. Gorilla 76 — inbound, content and messaging for industrial manufacturers

St Louis, Missouri; more than a decade in manufacturing. Messaging development, content programmes across written, video and live events, website transformation, targeted digital advertising including AI search optimisation, and marketing impact measurement. Serves the B2B manufacturing ecosystem specifically: engineering heavy OEMs, custom machine builders, contract manufacturers, robotics integrators and Industry 4.0 companies. Pricing not published. The strongest manufacturing specialist on this page where the buyer is an engineer researching a technical capital purchase, and the published numbers are the kind that matter: $9M in pipeline for an industrial oven manufacturer, and eight new customers in twelve months for Davron Technologies. Tradeoff: content and messaging led rather than media led. Paid advertising is one line inside a programme built around publishing, so a manufacturer that already has the content and wants a media buyer is buying the wrong half.

9. Ironpaper — best for lead generation for long, complex B2B sales cycles

New York City, founded 2003, team of 70 across the US. B2B growth agency for companies with a long or complex sales process: buyer research, demand generation, content, paid, sales enablement and reporting. Pricing not published.

Built around the enterprise buying process rather than any one channel: research the buyer, educate before and during the sale, hand qualified leads to sales with the intelligence to work them. LinkedIn is the natural paid channel for that motion. The fit is a B2B company with a six-to-eighteen-month cycle and a sales team that needs marketing to do more than fill a form.

Tradeoff: programme-led and content-heavy; a company wanting a lean LinkedIn media specialist will find it broad.

10. Directive — best for LinkedIn Ads inside a large US B2B performance agency

Irvine, California; since 2013. 100+ marketing strategists, 420+ brands served, $1B+ revenue generated (claimed). Divisions for content, paid media, performance creative, programmatic, RevOps and startups; verticals playbooks; states $2.2M a year spent on its own R&D. Publishes a LinkedIn Ads cheat sheet. Pricing not published.

The biggest B2B-only performance agency on this page, with the R&D budget and vertical playbooks that come with 100 strategists. LinkedIn is run as part of a paid media programme alongside Google and programmatic, and the "pipeline not MQLs" positioning is the right one. The fit is a funded or public B2B company that wants scale and process.

Tradeoff: scale cuts both ways; a $10k-a-month LinkedIn account will not get the agency's best people.

11. Elevation — best for full-service B2B marketing for mid-to-large companies with complex buying cycles

US. Full-service B2B: strategy, brand, creative, content and media, for mid-to-large B2B companies with multiple stakeholders and long sales cycles. Pricing not published.

Elevation is the most-linked B2B agency site in the category and ranks for the head terms on brand alone. The offer is everything from brand consolidation to ad campaigns and sales enablement, with testing plans and B2B data behind each recommendation; its own FAQ says the fit is a company whose pipeline is inconsistent, whose team is stretched thin, or whose messaging is not landing with senior buyers.

Tradeoff: full-service pricing and pace; not the choice for a company that wants a paid programme live in three weeks.

Side by side

Which of these run LinkedIn, paid search and paid social as one programme

Search captures demand; social creates it. Run them as separate engagements and the cheaper cost per lead column wins the budget every quarter, which removes the demand that search was harvesting, and the decline shows up two quarters later in a channel nobody changed. Of the agencies here, the ones that state paid search and paid social under one owner are Kiin, Directive and Konstruct Digital, plus Elevation and Impactable where they appear on this page. The sector specialists tend to lead with brand, content or PR and attach media, which is a different shape and sometimes the better one.

The test in a first call: ask which campaign creates demand, which captures it, and how a lead that arrived through the second gets credited to the first. An agency that cannot answer the third part is running two disconnected programmes and calling it full funnel.

Which of these report pipeline rather than MQLs

Stating a pipeline or revenue measure rather than platform reported leads, where each appears on this page: Kiin (influenced pipeline by account in HubSpot or Salesforce), Directive (pipeline, not MQLs), Ironpaper (sales accepted leads), Clarity Quest (pipeline contribution and acquisition outcomes), Health Launchpad (sales qualified pipeline value) and New Perspective (pipeline value).

Last click will always under credit the demand creation layer, because a buyer sees a dozen touches over months and then converts on a branded search. So the useful question is not whether an agency reports attribution, it is what they replace last click with. Self reported attribution on the booking form, one free text field asking how the person heard about you, is the most underused measurement method in B2B and the cheapest to add.

Which of these publish their pricing

Almost none, which is normal for the category rather than a mark against anyone in particular. Kiin publishes $2,500 to $9,500 a month with no media mark up. Everyone else on this page quotes on request. Published fees are the cheapest available test of whether an agency’s incentives point at your pipeline or at your media budget, so ask early: what is the fee, is it a percentage of spend, what is the contract length and what is the notice period.

What goes wrong in energy, renewables and cleantech specifically

Paying the utility premium unnecessarily

Utilities costs $22.06 a click. Energy Technology costs $16.47. Many vendors selling into utilities target the utility facet out of habit when their actual buyer sits in the technology or services category, and pay 34% more for the privilege.

Running renewables and legacy energy as one programme

Renewable Energy Power Generation engages at 1.98% and Oil and Gas at 1.09%, nearly double. The content that works for a renewables developer will not land with an oil and gas operator, and averaging the two produces messaging that reaches neither.

Selling a product into a project cycle

Energy purchases attach to projects with multi year timelines, grid connection queues and regulatory milestones. A campaign measured on monthly cost per lead will be cancelled two quarters before the project it seeded reaches procurement. Measure influenced pipeline by account and accept the cycle.

What to budget

Using this sector’s own measured numbers, a $32.58 CPM and $16.47 per landing page click, against the panel’s demo economics of 2.9 demo leads per $1,000 at the median and 6.2 in the top quartile. Media only; agency fees sit on top.

Three things to take from that. At $3,000 a month you can buy reach or you can buy demos, not both, so buy demos and run capture only. Somewhere around $8,000 a month the programme can carry a demand creation layer and a capture layer at the same time. And the gap between the median and good columns is larger than the gap between the budget rows, which is the whole argument for caring who runs the account: doubling the budget is worth less than moving from median to top quartile execution.

The clicks column and the demo leads column are not a funnel and should not be divided into each other. Landing page clicks are traffic to your site; the demo figures come from the panel’s demo request campaigns, many of which convert inside LinkedIn on a lead gen form and never produce a landing page click at all. Ranges are median to top quartile performance across the panel, not a forecast for your account.

How to choose

1. Decide what you are actually buying. Sector knowledge for messaging and credibility, or channel expertise for media buying and measurement. Most briefs need both and very few agencies are strong at both, so decide which one you can supply yourself.
2. Ask the credit question. How does a lead that converted on a branded search get credited to the campaign that made the person search in the first place?
3. Check the account list runs through every channel. One audience moved through layers, not five channels running side by side with five reports.
4. Get the number. Fee, media mark up, contract length, notice period. In writing, in the first conversation, before the case studies.
5. Be honest about your category. If demand already exists and you are simply not capturing it, buy capture and skip the rest until you are.
6. Agree what month one looks like. Delivery and cost per landing page click, not pipeline.

Frequently asked questions

How much do energy and cleantech marketing agencies cost?

None of the energy specialists on this page publish a fee. Kiin publishes $2,500 to $9,500 a month with no media mark up. Energy is better value to advertise into than most in the sector expect: at a $32.58 CPM and $16.47 per landing page click on the energy technology facet, $5,000 of monthly media buys roughly 153,000 impressions and 303 site visits.

Is energy expensive to advertise into on LinkedIn?

Less than the sector assumes. Electric Power Generation costs $16.04 a landing page click and Energy Technology $16.47, both under the $17.54 panel median, on landing page click through rates of 0.24% and 0.20%. The expensive facets are Renewable Energy Power Generation at $22.27 and Utilities at $22.06, and even those sit well inside normal B2B ranges.

Should we target utilities or energy technology?

Test both before you assume. Utilities costs $22.06 a click and Energy Technology $16.47, a 34% premium for a heavily overlapping buying universe. Vendors selling into utilities often target the utility facet out of habit when their actual buyer sits in technology or services, and pay the incumbent premium for no gain. With 87 accounts on technology and 83 on utilities, both figures are stable enough to plan against.

Do renewables and oil and gas need different programmes?

Yes, and the data is unambiguous. Renewable Energy Power Generation engages at 1.98%, Oil and Gas at 1.09% and Electric Power Generation at 1.05%. Renewables audiences are close to twice as responsive to content. Content built for a renewables developer will not land with an operator, and averaging the two produces messaging that reaches neither. Run them as separate campaigns with separate creative.

Do we need an energy specialist or a channel specialist?

Energy has a genuine credibility requirement: developers, EPCs and regulators can tell within a sentence whether you understand grid connection, PPAs or permitting. That is a content and PR requirement. The media buying is a channel problem. Several of the cleantech specialists on this page are brand and PR firms with lead generation listed rather than evidenced, so check which half you are actually buying.

What should the agency measure?

Landing page clicks rather than LinkedIn's default click field. Influenced pipeline by account in the CRM, because energy purchases involve engineering, procurement and finance from the same organisation. And a self reported attribution field on the booking form, because the cycle is long enough that last click will credit a branded search made well after the campaign that caused it.

How long before an energy programme produces pipeline?

Project timelines govern everything. Grid connection queues, permitting and regulatory milestones set the pace, and a campaign that seeds interest this quarter may reach procurement two years later. Expect a first qualified conversation within a quarter. The failure mode specific to energy is a programme cancelled on monthly cost per lead two quarters before the project it seeded comes to tender.

Related reading

• 11 Best Manufacturing Marketing Agencies (2026)
• LinkedIn Ads Benchmarks 2026
• 12 Best Construction Marketing Agencies (2026)
• 19 Best B2B Paid Media Agencies (2026)